Books & Writing
BOOK
Midsize: The Truths and Strategies of Marketing in Midsize Firms
Julia's guide to the unique challenges and opportunities of marketing in midsize companies, drawing on practical experience and insights from business leaders.
BOOK
Gen X: The X Factor for Growth
Julia's work on understanding Generation X as an influential audience and recognizing its potential for business growth.
NEWSLETTER
Midsize Match Ups
Helping Marketers in Midsize Firms Find Great Agency Partners.