Books & Writing

BOOK

Midsize: The Truths and Strategies of Marketing in Midsize Firms

Julia's guide to the unique challenges and opportunities of marketing in midsize companies, drawing on practical experience and insights from business leaders.

BOOK

Gen X: The X Factor for Growth

Julia's work on understanding Generation X as an influential audience and recognizing its potential for business growth.

NEWSLETTER

Midsize Match Ups

Helping Marketers in Midsize Firms Find Great Agency Partners.